Radio 4 and the Archers Podcast

November 16th, 2007

I’m an Archers fan and was recently featured on BBC Radio 4 waxing enthusiastic about the decision to finally podcast the Archers. Yeah me.
Seriously though tying up with RealAudio years ago just tied the Beeb to a rather crappy commercial platform while giving Real a huge opportunity to grab market share. Streaming sucked, and there were ways around it anyway. I didn’t say all this, as I didn’t get chance, but hey, its a good thing they changed to good old mp3.

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Emma Kane is an Ecommerce Consultant with over 12 years internet experience.

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